The Best Backlinks for Local SEO in 2023…

November 22, 2022
Local SEO | By Jason Rowe


Trying to reach out to other websites and get backlinks for local SEO is almost impossible…

And it’s definitely a waste of time…

You don’t need to beg other websites for a local backlink when the best way is to create them yourself…

Here’s how I do it…

The Best Backlinks to Start With For Local SEO Are High Authority Business Listings…

Let me list the ones that pack the most local ranking power…

  1. Facebook Business Profile…
  2. Google Maps Profile…
  3. Bing Business Listing…
  4. Apple Maps Listing…

Creating business profiles on each of these power players will give your website a huge boost…

So if you haven’t already, you should go ahead and create your profile on each of these right now…

Don’t forget to put your website url on there…

That’s 4 easy and powerful local backlinks for you…

Now all you have to do is update them on a regular basis and the backlink will push out more rank juice…

But this is just the beginning…

Because, next we’re going to…

Get a Bunch of Citations With Backlinks Pointing to Your Local Website…

These citation links will power up your Google Maps listing as well as your Local SEO…

What you need to do is head over to every business directory on this list, and add your business details and website url…

Now for this to work properly, you want to make sure that you have your Name, Address and Phone number exactly the same on your GMB profile as you do on your website and copy that directly over to each and every business directory…

You want to match perfectly…

Oh, and make sure you add your website url so it points back to your website…

And whatcha know??

That’s another great local seo backlink…

If you do this across 100 different directories, that’s 100 backlinks pointing to your website…

Just a word of caution…

Don’t get any old backlinks to your local website…

If they’re scammy links, they’ll tank your website and you’ll disappear from the local search…

So don’t try to cheat on this…

Do it properly…

Ok, now your website is really starting to get some traction…

But, most of your local competitors have the same citations and backlinks as you…

Let’s take it up a notch shall we??

Create Your Own Backlinks with These Websites…

See what you’re gonna do now is head over to sites like Medium and Blogger and you’re going to create another website…

Now these websites are going to be built around the same service that you currently offer…

For example, if you’re a plumber, these sites will be plumbing websites…

So what you want to do is start answering questions about plumbing and posting it on these websites…

It can be simple 200 to 500 word posts that answer 1 question and have a link back over to your local business site…

A site like Medium has a high authority ranking on Google…

So when you have an article on plumbing linking over to your website, it will be a quality local seo backlink…

You then take this same content and you post it on Blogger…

And I don’t like to waste an SEO content so I’d also post it on your Facebook Business Profile and possibly as a post on Google Maps…

Look at all those local backlinks coming in…

Who would have thought??

Anyway…

As powerful as this is, I think we can do even better…

The Best Backlinks For Local SEO Would Have to be Links From Other Local Websites…

Think about it…

Google wants to know that you’re local before they show your business in the local search…

What shows that you’re local more than a backlink from another local business website??

Nothing!!

So let’s go get some local SEO backlinks…

First you want to search on Google for Business Directories “Your Suburb”…

For example…

Business Directories Highett…

This is what you get…

Use local directories to get backlinks
Use local directories to get backlinks

What you want to do is click through to each search result and look for where it says ”List Your Business”…

And dagnamit!!

List your business…

Don’t forget to put your website URL there…

That’s a great local backlink right there…

Ok, now we’re really starting to get somewhere…

But how about if we can get a backlink from a powerful government website??

Ok, so now we want to do a search for your local Chamber of Commerce…

Your local Chamber of Commerce is great for backlinks
Your local Chamber of Commerce is great for backlinks

These are extremely powerful local websites that if they point back to you, will be some of the best backlinks for Local SEO you could ever get…

What you want to look out for is something like joining the Chamber of Commerce…

Now, this will be a paid service that some people won’t want to pay for…

But if they have the option to get your business associated with them, just know that you’ll be the only business in your space to be getting such a powerful backlink…

It’ll definitely be worth the money to join…

If your Local Chamber of Commerce doesn’t have any option for you to join, then maybe look to see if you can list a job on their website…

Trying getting a link by posting a job
Trying getting a link by posting a job

You’ll most likely have to reach out to them by email or give them a call but if you can, you’ll most likely get to list your business url on the job listing as well…

It’s a bit of a sneaky way to get a powerful backlink for local SEO…

But we can’t stop now because…

There’s still another way to get local government backlinks to your website…

Have you ever seen those local businesses awards?

You know…

They nominate some local businesses and they take a vote and award the top 3 businesses…

You win money and all that…

You get to tell everyone that you have won business of the year…

Yay… 

Who cares??

Well, your local rankings do, that’s who…

You see, when you get nominated for the awards, they put your business up on their site with a little write up about how great you are…

And wouldn’t you know it…

They also put a local seo backlink to your website…

Isn’t that interesting??

And you don’t even have to win…

Winning will give you a better backlink but all you need is to be nominated…

And do you know how you get nominated?

No??

Well, you just need someone to like a friend or a brother or even your mum to nominate your business…

That’s it…

Then you have to accept the nomination and the one of the best backlinks for local SEO is yours…

You’re welcome…

Well my friend, that right there are some of the best ways to get backlinks for local SEO…

I recommend starting at the top of this article and working your way down…

It does take some time to build up these local backlinks but like anything else in life, if it’s too easy then everyone would be doing it…

So enjoy the process and just know that if you need help with doing any of these local backlink strategies, then reach out and I will gladly see if I can help…

Leave a comment below and let me know what you think…

Peace,

Jace…

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